The Blackberry is done. Get over it. The boys blew it. Time to move on.
You can't hang on to this stuff. It makes you look old, out of it. Fuddy duddy (of course if you're rich and out of it you don't give a crap - texting your kids from the cottage is all you care about anyways). But for the rest of us...
How about this? The other day I took my iPad golfing with me. Video'd my perfectly horrible swing. The video is fantastic. It explains why I score the way I do. I uploaded it to YouTube. It's listed as 'comedy'.
iPads are cool. If you wanna be cool you should consider one. Of course my 78 year old mom also has one. But that's kind of cool too (forget the Playbook. Playbooks are not cool. They tell everyone you are trying hard to be cool but that you have no real idea what you're doing - or that your company got a great deal and is giving them away free at conferences).
Wanna be super cool? Get something with an Android operating system. Even me and my mom aren't that cool.).
You wanna be cool? You need to learn about Google+? You haven't heard of Google+ have you? Google it.
You've heard of Facebook right? Remember, the kids were pissed when you signed up for Facebook (my mom's on it too)? Well. Surprise! It's done now. Going the way of the Blackberry. Thanks to Google+.
You need to know this stuff. Here's some info on it. If you're going to a BBQ this weekend use it. Even your kids will think you're cool. And they know better.
Of course if you can get a Google+ invite......woah! You've made it.
Finally, you wanna be cool? Check out a Katy Perry concert (woohoo, Regina, July 13! - how cool is that?!). Then sit at your Club and yak loud enough so that everyone within patio range can hear you rant on about how your daughter was busy but you went with her friends, and bought them all beer, and Katy Perry touched your hand, and...).
Katy Perry is hot. Her concerts are amazing. And you will sound like a complete, cool, dufus.
And we will all (mostly) be envious of you. Because I'm not going to Regina. And I didn't know Katy Perry was still cool. When did that happen? A few rubber dresses and I thought she was done!
I am so out of it.
By Jim Crocker, past CEO and now Chair of Boardroom Metrics. Jim works with private and not-for-profit clients on corporate strategy and governance. His partner Karen McElroy leads an international business writing team that helps clients write and win RFP's.
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